We reached out to True Tamplin—Amazon #1 Best-Selling Author, public speaker, founder of UpDigital, and an avid reader—for his list of recommended books to help grow a digital marketing career. He has read over 100 books on business principles and practices and compiled a list of the top 10 most influential books for digital marketers. All the views expressed in this piece are his, and the examples are how he applies the principles to his digital marketing agency. Here is what he had to contribute:
“I practice the principles found in these books day-in and day-out and have discovered which ones actually work, and which ones just look good on paper. I’m going to give you the inside scoop on which ones to pick up and which ones to leave on the shelf. Let’s get started with a business classic, by Perry Marshall.
He did not want to include his own book in the top 10, but it is a great read for busy executives with children they hope to have outperform them one day. If you’re a busy businessman and want your kids to have a better life than you, it’s worth a look.”
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