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Building a Price Comparison Site – 9 Themes, Plugins & Services to Get Started 

 Published February 23, 2024

Updated February 23, 2024

By  MonetizePros

Setting up a price comparison site can be like striking internet gold. It taps right into the motherlode of e-consumers who are all about snagging the best deals without spending ages searching.

You’ll not just provide a killer service. You’ll also get the primo potential for affiliate bucks every time shoppers click through to a hot deal. Plus, with online shopping as the norm now, there's an ever-hungry audience for your platform. Optimize it right, and traffic (and revenue) could skyrocket.

However, to succeed in setting up a price comparison site, you’ll need to ensure you use the best themes, plugins, and services that can help you get started.

Three Themes 

Let’s begin by exploring three perfect themes for a price comparison website. You should definitely consider one of these beauties. 

1. REHub 

First, let’s gab about REHub. This theme is the MVP for crafting a price comparison site that doesn’t just look snazzy but functions like a dream.

 It's stacked with features—think customizable filters, dynamic price updates, and affiliate integrations—making it effortless to showcase the best bargains. Plus, its versatility in layout designs means your site can stand out rather than blend into the e-commerce crowd.

In short, REHub is your golden ticket to creating an engaging shopping experience online. 

2. Blurb 

Blurb by ThemeIM is designed specifically for price comparison and affiliate marketing websites, so you know it's got chops. The beauty of Blurb is its modern vibe, fully responsive design, and oodles of pre-made templates to get you rolling fast. Plus, with SEO optimization built-in, your site's not just gonna look slick—it’s also prepped to climb those Google ranks.

It's great for newcomers aiming for max impact with minimal fuss! 

3. affiliate

Meet affiliates by ModelTheme – the new kid on the block for anyone keen on launching a price comparison site with a strong affiliate marketing twist.

 This theme comes locked and loaded with WooCommerce integration, letting you seamlessly link up products for easy comparison. Its key perk? A heap of demos tailored to niche markets, ensuring you hit the ground running regardless of your focus area. Add some icing like speed optimization and boom—you've got yourself an efficient, user-friendly comparison hub!

Three Plugins

Now let’s turn our attention to plugins. Here are three you should undoubtedly consider using.

1. Content Egg

Content Egg is basically like having a mega-search engine inside your site—it sucks up product data from various retailers and affiliate networks, letting you easily embed price comparisons into your posts.

Toss in the ability to update prices automatically and manage affiliate links, and it should be clear why Content Egg is a solid pick.

2. Product Feed Pro

For folks using WooCommerce and looking to distribute their goodies across multiple marketing channels, this plugin is the ticket.

It generates product feeds for all kinds of platforms in a jiffy—and keeps them fresh with auto-update capabilities.

3. Datafeedr Comparison Sets

If you're hankering for some dynamic price comparison without a lot of heavy lifting, give Datafeedr Comparison Sets a look-see. This plugin plays nice with thousands of merchants and affiliate networks, rolling out the red carpet for imports of product data straight into your site's comparisons.

It’s like having an all-access backstage pass to a concert, but instead of sweet tunes, you get updated prices and products that can keep your users engaged and clicking.

Three Services

Finally, here are three services that could help you to get started with your comparison site.

1. Awin

Let’s talk Awin – a major league affiliate network that throws open the doors to tons of products and retailers worldwide. It's not just about quantity, though; the real kicker is their tracking technology which lets you keep tabs on clicks and conversions.

 It’s perfect for those who want to monetize their price comparison site like pros.

2. Semrush

Say hello to Semrush, an all-in-one tool kit for SEO and market research shenanigans that can help your price comparison site get noticed in the search engine crowd. It does everything from keyword research to competitor analysis so you can optimize content and ad campaigns with some serious finesse.

So, whether you want to compare the costs of hair care products or accounts and services from different banks – such as Western Alliance Bank reviewed alongside Capital One – Semrush can help your site get noticed.

3. import.io

Finally, import.io is a really nifty web data integration service that lets you transform regular web pages into structured data without breaking a sweat.

It’s ideal for plucking prices from various online sources so your users can compare prices easily and find the best deal.

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