At Monetize Pros, we consider it our responsibility to keep pace with how ad networks are faring in their performance for publishers. That’s the reason we regularly blog on ad networks and their pros and cons for various kinds of publishers. This post is not a revelation but a deep dive into an ad network […]
2016 has been a crazy year with the growth of header bidding, ad block usage and the drop in Google’s share of publishers’ ad inventories. Things have definitely been shaken up last year and as a result two major bankruptcies have occurred. While Say Media technically isn’t bankrupt, they seem pretty close according to many […]
Contrary to popular belief, Google AdSense is not the only high paying option for publishers today. There are many networks on the market today providing similar if not a better offering than AdSense. Besides the question of rates, publishers also seek for other AdSense alternatives for a variety of reasons including the difficulties involved in […]
“How do my ads look?”, “What are the best ad sizes and locations for my site?”, “Can I get some opinions or advice on ad placements for mobile?”
This post will cover ways to optimize the ad serving process, including suggestions for delivering the best possible performance for your advertisers and avoiding costly page load errors.
We have previously highlighted some common mistakes made with leaderboard ads and gave out a design idea that will improve performance. Below are three additional ideas for generating more revenue from the standard leaderboard ad unit. Making these changes will likely lead to a boost in display ad revenue on almost any site. Test #1: Add 728×15 […]