If you don’t have Pinterest as part of your marketing efforts, you are missing out! Pinterest is a great source to gain organic traffic to your website. It’s highly relevant to a variety of industries.
Pinterest can help you create an incredible bounce to your traffic. It’s free but,
If you use it in the right direction with excellent tools, then you can scale up your marketing game to create evergreen traffic. Pinterest is free, but to get the most out of this social media, you need to invest time and effort.
If you start to use Pinterest as a marketing tool, then you must know about Tailwind.
Tailwind is the premier scheduling tool for Pinterest and has a lot of other marketing capabilities.
Let's review this tool in detail and you'll learn how it can help you to maximize your reach and increase your Pinterest performance.
What is Tailwind?
Tailwind is an all in one marketing toolkit, but it is best known as a scheduling tool for Pinterest. It allows users to manage their Pinterest account and help to increase their reach.
Using this, you can:
- Schedule your pin and Optimize Each Pin for more traffic.
- With Tailwind create, you can create beautiful Pins.
- Analyzing to check the performance of your pins.
- Expand your reach with Tailwind Communities.
Tailwind claims that the average Tailwind member gets 6.9x more repins and 3.7x more followers on Pinterest.
We personally used this tool for one of our websites and It helped us a lot in boosting the profile performance.
Now, Let's discuss what can you do with Tailwind in detail:
Scheduling
You can optimize each pin for more traffic with smart Pinterest tools.
- Smart Schedule: You can create a personalized schedule with the most engaging times for your audience.
- Tailwind Create: You can quickly create designs optimized for Pinterest engagement, traffic, and conversions.
- Browser Extension: You can easily create new Pins from anywhere on the web and schedule them to the most relevant Boards in seconds.
- Pinterest Board lists & Interval:
Effortlessly send new Pins to all your most relevant boards in a single click with custom Board lists. Then spread them out for maximum engagement with preset intervals.
Tailwind Create
Tailwind Create was just launched in 2020! You can create beautiful pins very easily and faster without leaving the tailwind platform.
- No More Creative Block: In one magical click, transform your photos into dozens of personalized Pin design ideas. The only hard part is deciding which one to use!
- Design and Publish Pins Faster: Go from idea to beautiful, branded, personalized Pin faster than ever before.
- Create. Schedule. Publish. All in One Place: Don’t spend a single extra minute downloading, organizing, or uploading your Pin designs again!
Analytics
You can see what's working across every pin and board.
- Top Pins Report: You can see which of your Pins are driving traffic to your content and find a ready source of inspiration when you see which Pins are driving traffic to other people’s content!
- Pin Inspector: Instantly spot your most-clicked and saved Pins so you always know what to improve (even if you’re not a “numbers” person).
Tailwind Communities
Tailwind Communities are the friendly groups or communities that users can join and share their pins with the group, and other people can share their favorite pins on their boards. In this way, you can expand your reach and if you are out of content, then you can find new content to share on your boards. Tailwind Communities makes it so easy to find quality content that you can easily schedule.
Precisely, with Tailwind communities you can:
- Grow your reach: you can find and join communities in 4,000+ niches to reach new audiences
- Find new content: You can quickly find new, quality content from other pinners
- Expanding community: You can meet new influencers and team up with them to encourage a friendly and spam-free community
Other Tailwind Features
We are all about tools that make our lives easier. That said, I love that I don’t have to log in to Tailwind to receive my reports. Or that I can easily schedule pins from the Chrome extension.
- Drag and Drop Calendar: Fine-tune your schedule by dragging each Pin exactly where it needs to go.
- Website Insights: Discover what people are Pinning from your site
- Summary Reports: Choose to receive daily, weekly or monthly digests of your most important Pinterest metrics.
- Design and Publish Pins Fast: With millions of combinations possible, your designs will truly be one of a kind!
- All-in-One Solution: Create, schedule, and publish all in one place. Pinterest marketing has never been faster.
Plans and Pricing
Tailwind is available at $14.99/month for each account. The price includes all the features above, plus access to five Tailwind Communities.
Conclusion
There are various other ways you can opt to grow your traffic, but you always need the right approach and a sensible way.
Tailwind is a great tool if you are planning to grow your traffic from Pinterest. With scheduling and other marketing capabilities of this tool, you can skyrocket your traffic.
We are using this tool for our website and it helps us a lot in gaining traffic and fulfilling our marketing needs.
If you are a serious blogger and a business owner, then you should definitely try this tool.