Whatever kind of business you may have, your ultimate goal is to ensure its continuous growth. This involves coming up with evolved marketing tactics and figuring out the best way to improve lead generation.
Typically, you would expect this to cost you thousands of dollars. After all, it takes a great deal of time and money to come up with exciting content that will get your audiences engaged.
Or does it?
Is there a better way of attracting a wider audience and increasing your revenue that doesn't involve breaking the bank?
Luckily, the answer's yes, and it's called a lead quiz.
Lead quizzes can be an affordable yet powerful tool that will boost your business and help you stay relevant.
Let's see whether your business can benefit from lead quizzes, and check out some of the best online quiz makers currently available on the market.
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Why You Need an Online Quiz Maker?
Quizzes are quite popular as the hidden gem of lead generation. The reason why they're so well-regarded is that they're the type of interactive content that brings results and doesn't require much effort.
Over 81% of marketers state that interactive content is more effective at grabbing people's attention than static content. And the most popular types of interactive content are quizzes, contests, and games.
You can easily create an online quiz with an excellent online quiz maker and double the number of conversions. With this little tool, you can increase engagement, connect with your audience, and boost your revenue.
Not to mention that you can use the insights you've gathered from your lead quizzes to personalize your marketing efforts and boost conversions even more.
Over 72% of customers will only engage with marketing messages that are customized to their specific interests. Your lead quizzes can gather all the information that you need to personalize your marketing content and drive further engagement.
These are just some of the benefits of using lead quizzes as part of your broader marketing strategy. All you need is an excellent online quiz maker, and now it's just a matter of finding one. So let’s discover the top 7 quiz maker software solutions in the market today.
1. ProProfs Quiz Maker
If you're looking for an online quiz maker that will allow you to create an online quiz within minutes and have it looking perfect, ProProfs Quiz Maker is for you.
It's one of the most robust quiz maker software solutions and has a comprehensive offer with plenty of useful features to make your lead quizzes genuinely interactive.
The company was founded in 2006, and its software solutions quickly became the most highly sought after by educators, trainers, educational institutions, and businesses.
You can easily create trivia quizzes, personality quizzes, online tests, polls, surveys, and more, and the quiz maker's gamification features are truly unique and engaging.
Pros:
- Easy to use
- Plenty of features
- Custom branding
- Huge library of 100,000+ customizable quizzes
- Compatible with multiple platforms and devices
- Quizzes are easily shareable
- Automated grading and feedback
- 24x7 support
- Free trial
Cons:
- The number of features can be overwhelming to new users
- Images slow to load on occasion
2. Lead Quizzes
Perfect for small and medium-sized businesses, Lead Quizzes is used by numerous marketers to improve their lead generation.
It doesn't take much time to get accustomed to this quiz maker software solution, as everything is streamlined and easy to understand.
Their templates are easy to use, and you have access to several quiz types, including, but not limited to, trivia, personality, diagnostics, and true/ false quizzes.
You can easily embed the lead quizzes you create into your website and make them shareable on platforms such as Facebook.
Pros:
- Lead QuizzesFree trial
- Website popups for your quizzes
- Comprehensive reporting services
- Fully responsive quizzes that look good on any device
Cons:
- Support during business hours only
- Could use more quiz type options
3. Thrive Quiz Builder
Perfect for small and medium-sized businesses, Thrive Quiz Builder is used by numerous marketers to improve their lead generation.
It doesn't take much time to get accustomed to this quiz maker software solution, as everything is streamlined and easy to understand.
Their templates are easy to use, and you have access to several quiz types, including, but not limited to, trivia, personality, diagnostics, and true/ false quizzes.
You can easily embed the lead quizzes you create into your website and make them shareable on platforms such as Facebook.
Pros:
- Free trial
- Website popups for your quizzes
- Comprehensive reporting services
- Fully responsive quizzes that look good on any device
Cons:
- Support during business hours only
- Could use more quiz type options
4. Survey Anyplace
Survey Anyplace is one of the most popular solutions for companies that are trying to collect as much insight as possible from their audience.
When you create a quiz through this online quiz maker, it's sure to be engaging, fun, and interesting for the quiz takers, and very valuable for you.
Besides lead quizzes, you can create point-of-sale surveys (POS), customer satisfaction surveys, even training quizzes if you want.
Pros:
- Easily customizable
- Plenty of useful features even outside the premium plan
- Nice interface
- Responsive customer support
Cons:
- Designed for marketing professionals, so it takes time to get used to it
- Making changes to the question format after creating the quiz deletes the answers
5. GoConqr
GoConqr is one of the popular online quiz maker software solutions that’s primarily designed for companies and organizations to educate their employees, but it's quiz making features earned it a place on this list.
If you're looking for ways to save money on your marketing and lead generation, then going with GoConqr is probably a good option for you.
You'll get a variety of helpful features that allow you to create useful lead quizzes. Of course, with its free version, you shouldn't expect it to be the absolute best online quiz maker available on the market. It's still great, nonetheless.
Pros:
- Free version available
- Easy to use
- Easy integration
Cons:
- No gamification feature
- Primarily designed for education
6. WonderShare
WonderShare is another powerful online quiz maker tool that can help you improve your lead generation and conversion.
You'll have access to a variety of features. You can add custom settings, include video, audio, and even voice-over to your quizzes, and more.
You can publish your quizzes in several different formats, optimize them for the web, and enjoy the benefits that they bring.
Pros:
- Custom settings
- Video and audio features
- 18 question types
Cons:
- More expensive than the competition (although you do get a lifetime license)
- Outdated user interface
7. QuizStar
QuizStar is a completely free online quiz maker that's primarily designed for educators. Its purpose is to help you develop virtual classes, online quizzes for class tests, and more.
You can use this solution to create quizzes, share them with your team, and upload them to your Quiz Management System or optimize them for the web.
Again, seeing as it's a free solution, the features are limited, so you shouldn't expect stellar quizzes with all the glitz and glam.
Pros:
- Free
- Easy to use
- Interactive
Cons:
- Outdated interface
- Limited features
Conclusion
Lead quizzes can be an excellent way to improve your lead generation and conversion and increase your revenue.
It doesn't take much time, effort, or money to start using lead quizzes to your advantage. You can easily create an online quiz, share it on your social media or embed it into your website, and start reaping the benefits.
All you need to get started is a good online quiz maker, and now that you've learned about the best ones available on the market, you can incorporate lead quizzes into your marketing strategy to help your business grow.
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