If you're looking for an advertising network that is reliable and has a wide range of ad formats, then you should definitely check out Adport. Adport is an ad network for both publishers and advertisers, which makes it a great choice for those who want to get the most out of their advertising campaigns.
In this review, we will take a closer look at what Adport has to offer and determine whether or not it is the right choice for your business.
About Adport
Adport is a part of Kimia, one of the world's most experienced and well-known online advertising firms, with 15 years of expertise in generating brand expansion methods and providing traffic partners with the greatest revenue chances.
Adport's goal is to provide publishers with highly engaging online advertising technology that will help them make the most of their ad dollars while still achieving the highest possible return on investment for advertisers. With a flexible, proprietary ad-tech platform and a group of enthusiastic commercial and technical experts at its disposal, publishers and marketers may choose the best performing ad formats.
Some of their company statistics include:
3 billion monthly visitors
300+ publishers
500+ advertisers
220 GEO's
3500 campaigns
Is Adport good for Publishers?
At Monetizepros we focus a lot on how to monetize your website and get the best returns. So let's start with Adport for publishers.
Adport has a few features that make it an attractive option for publishers.
First, they offer a wide range of ad formats. This means that you can find the right format for your website and your audience. You can choose from display ads, push ads, Pops and soon Rich Media and Interstitials.
The ad format options they offer are:
Push notification ads
Pop/Onclick
In-page Push notification ads
Smartlink
And they’ve just released two brand new dynamic ad formats: interstitials and rich media.
I'm sure you are already familiar with push notification ads, onclick ads and in-page push ads, but you might not be familiar with smartlink ads.
Smartlink ads are a type of ad that automatically generate the best performing ad for each visitor. This means that you don't have to worry about choosing the right ad for each visitor, as Adport will do it for you. When a user clicks on a link, the advertiser that is paying for that click will change depending on who pays the most.
Typically, we have seen smart links offered by companies specializing in links. It's great to see them incorporated into an ad service, since that also allows you to combine it with other types of ad formats.
It’s also worth mentioning that the new ad formats Adport has just launched are very exciting. Both Interstitials and Rich Media ads are of the dynamic type. The first one is a full screen ad that appears to users and demands interaction, either to close it or to click on it, generating great CTR.
As for Rich Media, it’s a fun, shareable option available in different skins to best suit your needs. Adport offers a casket skin, a typical expand/collapse image that stays fixed at the bottom of the page; a puncher skin, which is a dynamic display of two images that also stay fixed at the bottom of the page; a spinner skin, that shows two images spinning, like two sides of the same coin; and a tripod skin, similar to the puncher but with three images.
Second, they have a very user-friendly interface . Their platform is easy to use and navigate, so you can get started with your campaigns quickly and easily.
Third, the logistics of signing up are super simple. Just sign up at Adport’s website and get instant access to the dashboard. No approvals or minimum traffic requirements are necessary.
They offer a wide range of payment options. You can choose to be paid via PayPal, wire transfer, or paxum. The payments are made on a monthly basis
Finally , they offer a variety of support options. If you need help with your campaigns, you can contact their support team via email or live chat.
All in all, Adport is a great option for publishers who are looking for a reliable and user-friendly advertising network.
Adport for Advertisers
But what about advertisers? Is Adport a good choice for them?
The answer is yes for a few reasons:
Reach global audiences with over 220+ GEO Targeting options to target by geo, region, device, carrier, OS versions and more.
Run A/B testing in your campaigns to find which ad performs better with multi creatives.
Multiple ad format options with push, onclick, customizable in-page push notifications and smartlink ads.
Fast and easy setup. Get access right away with a simple onboarding process.
Simple dashboard with access to performance insights. Mobile website access is also available. Automated ad optimization.
Their optimization tools are developed by engineers and marketers to make sure your ad performs the best.
Anti fraud protection with bot filtering by the internal firewall.
Dedicated support by tickets or chat support.
Adport offers a wide range of features for advertisers, making it a great choice for those looking to reach a global audience.
To create a campaign in their self service dashboard, first start by signing up an account here.
Once in the dashboard you can select to create a new campaign. It's very simple and easy to use.
Don't forget to make sure you select applicable campaign targeting options.
Here are the advertiser campaign filtering options.
Conclusion
As a relatively new advertising network, Adport really brings a lot of options for both advertisers and publishers. If you are looking for an advertising network that offers a wide range of features and options, Adport is a great choice.
Being so new, we couldn't find a lot of customer reviews about Adport, so try them out! We would love to hear your thoughts. Have you used Adport before? Let us know in the comments below. Thanks for reading!